Better Man

Esquire magazine readers are sophisticated, curious individuals with a keen interest in style, current affairs, entertainment, and the pursuit of personal excellence.

We set out to create an awareness campaign that introduces new readers to the full depth of the Esquire brand—showing them that it’s more than just fashion. It’s your ultimate resource for mastering every aspect of life and doing everything better.

My Contributions:
- Better Man campaign concept
- Social media animations
- Social media statics
- Billboard concept
- Page ad